Grant program awards recycling bins to City of Round Rock
Keep America Beautiful and Coca-Cola partner to fill need for recycling bins in public spaces
Chisolm Cardwell, left, and Rick Jones of the City's Environmental Services/Recycling Center with some of the recyclables collected on July 4.
The City of Round Rock received a boost to its recycling efforts this summer thanks to a significant grant made possible by The Coca-Cola Foundation. The City received 20 recycling bins, and used them for the first time at Independence Day festivities at Old Settlers Park.
The City collected 178 pounds of materials at the event, equivalent to 2,741 plastic bottles and 1,025 aluminum cans.
"Through our partnership with Keep America Beautiful, the Coca-Cola Bin Grant Program supports local community recycling efforts across the United States," said Lori George Billingsley, Vice President of Community Relations for Coca-Cola Refreshments. “We are pleased that these bins will be placed at different sporting and parks events to provide additional opportunities for people to recycle.”
The city plans to increase the number of containers in the upcoming months and expand the service to include ball field recycling.
“We’re very excited about this new program” says Tracy Herring, the city’s Environmental Manager.
Recipients were chosen by Keep America Beautiful based on a number of criteria including level of need, recycling experience and the ability of applicants to sustain their program in the future.
These bins will help provide recycling opportunities during city sponsored events throughout the year.
“Providing infrastructure for people to recycle on-the-go in our communities is a key component of making recycling a natural thing to do,” said Matthew M. McKenna, president and CEO, Keep America Beautiful. “We are truly grateful for Coca Cola’s support and commitment to recycling, and for its support and commitment of the Bin Grant Program.”
The Bin Grant Program awards recycling bins directly to recipients and leverages volume buying discounts. In its seven years of operation, the Bin Grant Program has placed 29,000 recycling bins in over 500 communities in 48 states and the District of Columbia. A full list of the spring 2012 Bin Grant recipients and further information about the grant program is available at http://bingrant.org/.
About Keep America Beautiful, Inc.
Keep America Beautiful, Inc., established in 1953, is the nation’s largest volunteer-based community action and education organization. With a network of more than 1,200 affiliate and participating organizations, Keep America Beautiful forms public-private partnerships and programs that engage individuals to take greater responsibility for improving their community environments. For more information, visit www.kab.org.
About The Coca-Cola Company
The Coca-Cola Company (NYSE: KO) is the world's largest beverage company, refreshing consumers with more than 500 sparkling and still brands. Led by Coca-Cola, the world's most valuable brand, the Company’s portfolio features 15 billion dollar brands including Diet Coke, Fanta, Sprite, Coca-Cola Zero, vitaminwater, Powerade, Minute Maid, Simply, Georgia and Del Valle. Globally, it is the No. 1 provider of sparkling beverages, ready-to-drink coffees, and juices and juice drinks. Through the world's largest beverage distribution system, consumers in more than 200 countries enjoy Coca-Cola's beverages at a rate of 1.7 billion servings a day. With an enduring commitment to building sustainable communities, the Company is focused on initiatives that reduce its environmental footprint, support active, healthy living, create a safe, inclusive work environment for its associates, and enhance the economic development of the communities where they operate. Together with its bottling partners, it ranks among the world’s top 10 private employers with more than 700,000 system employees. For more information, please visit www.thecoca-colacompany.com or follow them on Twitter at twitter.com/CocaColaCo.
Posted: Wednesday, July 11, 2012