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July 4th Parade and Frontier Days

July 4 All day

Banner for the Sertoma Independence Day Parade and Frontier Days showing a crowd and American flags, with bold text reading: July 4th Parade Road Closures & Map.
Banner with text July 4th Sertoma Independence Day Parade and Frontier Days Parking Map over a background of fireworks and silhouettes of people watching.
Event poster for the Sertoma Independence Day Parade and Frontier Days in Round Rock, Texas. Enjoy a lively parade, fireworks, live music by The Spazmatics and Austin Symphonic Band, plus food, vendors, and family activities.
Top: A festive Sertoma Independence Day Parade marches under a Mays Street sign with people carrying American flags. Bottom: A large crowd enjoys Frontier Days, relaxing on blankets and chairs at an outdoor event.

Big parade! Big fireworks! Big fun! The annual July 4th Parade and Frontier Days celebration is BACK with an all-day lineup of giant inflatables, festive floats, live entertainment, delicious food, vendors, dazzling fireworks, and nonstop fun. 

Annual Sertoma Independence Day Parade

Location: Mays Street between Mays Crossing and Sunset Drive
Start your 4th of July with one of Round Rock’s favorite traditions as the Annual Sertoma Independence Day Parade takes over Mays Street beginning at 8:30 AM! The parade will feature giant helium balloons, festive floats, community groups, music, and plenty of patriotic spirit along the 1.5-mile route from Mays Crossing to Sunset Drive. Be sure to arrive early to grab a good viewing spot before the fun rolls through town!

Join the Fun in This Year’s July 4th Parade!

Groups interested in participating should review the Rules & Regulations prior to submitting an application.

A parade with crowds on both sides of the street and floats passing by, celebrating the Sertoma Independence Day Parade and Frontier Days. Large text in the center reads, “PARADE RULES & REGULATIONS.”.
A group of people in yellow shirts playing drums march in the Sertoma Independence Day Parade and Frontier Days. The words PARADE APPLICATION appear in large, bold white letters with a red outline across the image.

Frontier Days at Old Settlers Park

Location: Lakeview Stage and Pavilion in Old Settlers Park, 1501 Harrell Pkwy 
The celebration continues at Old Settlers Park beginning at noon with Frontier Days! Spend the afternoon enjoying live music featuring The Spazmatics and the Austin Symphonic Band, festival food, vendors, family activities, Swifty Swine Racing Pigs, the Pepper Eating Contest, and tons of summer fun. Be sure to stick around for a dazzling fireworks show after dark!

Vendor Applications Closed.

A large crowd of people gathered outdoors, many seated on lawn chairs, with trees and tents in the background. Bold white text in the center reads EVENT MAP for Sertoma Independence Day Parade and Frontier Days.

Frontier Days Schedule of Events:

NoonFrontier Days Opens at Old Settlers Park
2:45pmFestival Area: Swifty Swine Pig Races
3:45pmFestival Area: Swifty Swine Pig Races
4:00pmLakeview Stage: Pepper Eating Contest
4:45pmFestival Area: Swifty Swine Pig Races
5:00-5:45pmLakeview Stage: Ballet Folklorico Performance
5:45pmFestival Area: Swifty Swine Pig Races
6:45pmFestival Area: Swifty Swine Pig Races
6:50pmLakeview Stage: Mayor’s Welcome
7:00pmFree Ice Cream Presented by City Council
7:00-7:45pmLakeview Stage: Austin Symphonic Band
7:45pmFestival Area: Swifty Swine Pig Races
8:00pmLakeview Stage: Spazmatics
9:30pmFIREWORKS Start at Dark
10:00pmLakeview Stage: Spazmatics
11:00pmEnd of Show

Special Thank You to our Sponsors!

Blue Level Sponsors:

Logo for Austin Telco Federal Credit Union featuring a stylized triangular emblem on the left and the organization’s name in bold blue text to the right, with horizontal lines—perfect for events like Sertoma Independence Day Parade and Frontier Days.
Logo for SALT Service Co. featuring large cream text on a dark blue background, inspired by the spirit of Sertoma Independence Day Parade and Frontier Days. Above is “Est. 1984” in yellow, with “Plumbing | Air | Electric” below separated by vertical lines.
Kendra Scott logo featuring a stylized yellow geometric floral design above the brand name KENDRA SCOTT in uppercase black serif letters, perfect for celebrating events like the Sertoma Independence Day Parade and Frontier Days.
Logo for Dell Children’s Ascension, featuring a blue and white star within a partial circle above the text dell children’s in blue, with Ascension below in smaller blue letters, ideal for events like Sertoma Independence Day Parade and Frontier Days.
Logo of the Round Rock Express, featuring a stylized train engine with an E and star in the center, surrounded by a navy blue circle with Round Rock Express written in white—perfect for events like the Sertoma Independence Day Parade and Frontier Days.
Logo featuring “T. Kerr Property Group,” “Russ Phillips Team,” and “Keller Williams Realty” in distinct fonts, representing a collaboration between these real estate groups—perfect for events like the Sertoma Independence Day Parade and Frontier Days.
Logo for Republic Services featuring a red, stylized star made of ribbon-like shapes on the left and bold blue text on the right, perfect for events like the Sertoma Independence Day Parade and Frontier Days.
Logo showing four colorful abstract human figures in a circle holding hands, with the words Play for All in the center, symbolizing inclusivity and unity—perfect for events like Sertoma Independence Day Parade and Frontier Days.
Logo of Texas Children’s Hospital with a red abstract design on the left and the name Texas Children’s Hospital in black text on a white background, featured at events like the Sertoma Independence Day Parade and Frontier Days.

Red Level Sponsors:

Blue and white circular logo with the text Renzo Gracie Jiu-Jitsu Round Rock surrounding a stylized lion head and laurel leaves, perfect for representing your school at events like the Sertoma Independence Day Parade and Frontier Days.
A friendly blue cartoon elephant wearing a yellow cap and suspenders waves above the colorful text The Learning Experience. Round Rock is written below in bold purple letters, celebrating Sertoma Independence Day Parade and Frontier Days.