The Round Rock Public Library and SCORE Austin will offer a series of free workshops for small business owners (or those who are interested in starting their own business) on Fridays through November 4, from 1 to 3 p.m. These free timely workshops, presented by recognized experts and practitioners, will cover a variety of issues facing small business owners and entrepreneurs including financial issues, marketing, and strategic planning.
Registration is required. Click on EventBrite registration button under each class description below to register.
PayChex: Independent Contractor or Employee: Do you know the difference?—September 9, 2016, 12:30-2 p.m.
Proper classification of a worker as an independent contractor may save your company money and benefits—like group health and workers’ compensation insurance—as well as social security and unemployment insurance taxes. An HR professional will help you learn how to classify employees with confidence and avoid regulatory risk.
Lunch included! Workshop limited to 25 individuals. Register today!
Use Video to Attract New Customers—September 16, 2016
The Texas State University Small Business Development Center is excited to offer our clients access to professional videography and photography equipment for use as a valuable marketing and business tool for your company. Come learn what makes a great video and how you can use video on your web site and social media.
Making Your Business Legal—September 23, 2016
The workshop will cover the legal issues of forming a business including picking the right entity, trademark issues, contracts, ethics and how to hire a professional. It is designed to be interactive to allow the audience to better understand these legal concepts.
Business Plan Preparation—September 30, 2016
This workshop will provide general and individual guidance for preparing a business plan. Participants will identify content, format, and resources to create a business plan.
Financial Statements: What They Are and What Do They Tell Me?—October 7, 2016
Financial statements can be overwhelming sometimes. But if you think of them as pictures revealing the story of your financial decisions, the story becomes fascinating and not just about numbers. This interactive class will show you how to read and understand the story. Presented by Lisa Bargsley, CPA, MBA.
The Power of Facebook Ads for Small Business—October 14, 2016
Facebook ads for businesses continue to be a challenge to execute. The ads platform is a complicated system with many different moving parts. Our goal with this presentation is to review the three processes to run ads on Facebook—The Boost Post, the Ads Platform and the Facebook Power Editor (for advanced advertisers). If you own, manage or run a business that has a Facebook presence, you really don’t have a choice in today’s world to ignore the power of advertising on Facebook.
Digital Marketing Overview: Digital vs. Offline Marketing Principles—October 21, 2016
There are core principles that are true in both offline and online marketing efforts. This workshop addresses how to Craft Your Core Message for all of your Digital Marketing; use Keywords in all Digital Marketing (yes, they still matter); and How to Focus on the Right Tools (and keep from blowing all your time on the WRONG ones).
You Are Your Own HR Department—October 28, 2016
In this workshop, attendees will learn how to get started, hire the right people, retain good employees and stay out of legal trouble.
Insurance for the Small Business Owner—November 4, 2016
This workshop will cover the types of insurance needed by a small business owner including general liablity, property, worker’s comp, commercial, health benefits and other specialty coverage.