National Association of Sports Commissions honors Round Rock CVB

Sports Capital of Texas campaign earns national award
city employees receive award on stage

Nancy Yawn and Alan Bradley, center, accept the best marketing campaign award at the NASC conference. At left is Don Schumacher, NASC executive director. At right is Mike Anderson, awards committee chair from Myrtle Beach CVB.

The National Association of Sports Commissions (NASC), the governing body of the $8.96 billion sports events industry, recently honored 11 individuals and organizations for their leadership and creativity in attracting and marketing sports events.

The Round Rock Convention and Visitors Bureau won Marketing Campaign of the Year, population under 250,000, for its “Play Inside” campaign.

The award winners were announced April 30 at the NASC annual conference in Milwaukee.

Other Organization Award Winners include:

  • Locally Created Event of the Year, population under 250,000: SPORTyler – Tyler Area Chamber of Commerce
  • Locally Created Event of the Year, population 250,000 and above: Greater Cleveland Sports Commission
  • Marketing Campaign of the Year, population under 250,000: Round Rock Convention and Visitors Bureau
  • Marketing Campaign of the Year, population 250,000 and above: Greensboro Area Convention and Visitors Bureau
  • Sports Commission of the Year, population under 250,000: Rochester Amateur Sports Commission
  • Sports Commission of the Year, population 250,000 and above: Atlanta Sports Council
  • Sports Tourism Organization of the Year, population under 250,000: Warren County Convention & Visitors Bureau
  • Sports Tourism Organization of the Year, population 250,000 and above: Greater Raleigh Sports Alliance

The NASC honored three industry professionals with awards; they include: Sports Tourism Executive of the Year: Don Staley, ‎Executive Director, Foley Sports Tourism Complex; Game Changer Award: Tammy Dunn, CSEE, Sports Marketing Manager, Snohomish County Sports Commission; and Sports Event Organizer of the Year: RB Thomas, Jr., Executive Director, International Senior Softball Association.

About the National Association of Sports Commissions

As the only trade association for the sports tourism industry, the National Association of Sports Commissions (NASC) is the most trusted resource for sports commissions, convention and visitors bureaus (CVBs), and sports event owners. The NASC is committed to the success of nearly 650 member organizations and 1,600 sports event professionals. Our promise is to deliver quality education, ample networking opportunities and exceptional event management and marketing know-how to our members – sports destinations, sports event owners, and suppliers to the industry – and to protect the integrity of the sports tourism industry.

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